Scandle Candle's Beauty Myth Countdown
Myth #13:
Packaging is not important
Truth:
Great packaging of a skin care product is essential in providing protection for the efficiency of its ingredients. Products packaged in wide-mouth jars, transparent containers and pumps that are not airless all pose potential problems in keeping ingredients safe and potent.
Sustainable packaging is also an important element of beauty packaging. The difference with sustainable packaging is products packaged this way:
- Are beneficial, safe & healthy for individuals and communities throughout its life cycle;
- Meet market criteria for performance and cost;
- Maximize the use of renewable or recycled source materials;
- Are manufactured using clean production technologies and best practices